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Kim Kopetz, President, The Opus Group, selected as a Spring 2022 Alliance

Updated: Dec 15, 2022

The Exceptional Women Alliance Foundation (EWA) announces that after an expansive search and intensive interview process Kim Kopetz, President, The Opus Group, was selected to join the Spring 2022 EWA Cohort.

Ms. Kopetz serves as President at The Opus Group and has over 20 years in the event industry, originally joining the agency in 1998, and holding several positions from event manager to EVP Sales and Marketing.

In 2012, she joined Intel for five years and held leadership positions in marketing, sales operations, and customer experience. In 2017, she returned to Opus and most recently held the position of Chief Growth Officer, prior to her promotion to President in June 2020.

“Kim’s career path wasn’t a traditional direct line to the top, it detoured onto a road less traveled, all the while gaining incredible momentum. Her passion, dedication and expertise in marketing and branding has driven her to be one of the best,” said Larraine Segil, CEO & Chair of EWA. “We know Kim will be an asset to our growing network and are delighted to have her join EWA!” added Larraine.

"Kim's sharp intellect and high energy, along with the trust and integrity that characterizes her relationships with others, combine to make her an extraordinarily effective leader," said Mitch Barns, CEO of The Opus Group.

Kim Kopetz, President, The Opus Group

Ms. Kopetz has a huge passion for events, experiences and brand moments, and is focused on creating valuable partnerships between The Opus Group’s agency's world-class talent with ambitious clients to drive positive results. Kim has also held event-related roles at Nike and the National Basketball Association.


The Exceptional Women Alliance Foundation (EWA) is an invitation only mentorship organization where high-potential, high-level Exceptional Women from across multiple industries are hand-selected and invested in, to grow, learn, share, and succeed. In addition to the achievement of significant success, the criteria for acceptance include character traits that are defining of

the EWA Culture – Kindness, the Spirit of Generosity, Transparency, Gratitude and Willingness to Share their Networks. The Foundation is a powerhouse of peer-to-peer mentoring that provides guidance, deep connection, and leadership, propelling each woman to sustainable success - one woman at a time. The year-long program enables each Awardee to be connected as alumnae for life in the ever-expanding EWA global network, as their fellow women leaders continue to move into positions of significance.

About The Opus Group:

The Opus Group is a purpose-built network of agencies — including Opus Agency, MAS, and TENCUE — that drives action for the world’s most influential brands.

Learn more at


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